School admissions CRM Turn every enquiry into a new enrolment

Edena's education CRM organises your admissions process: capture enquiries from your website, follow every family on a stage-by-stage board and assign owners. Schools turn up to 35% more enquiries into enrolments.

15 minutes, with a school like yours.

No credit card required | Cancel anytime

Academies, from €0.60 per student. Schools, from €36 a month. See pricing

Request management

A single list of all requests with filters, search and owner assignment. Track the source, status and date of each request so you never miss an opportunity.

Every enquiry is a family waiting to enrol

Reply before anyone else: every enquiry enters the CRM with its source, owner and history, so no place is left empty for lack of follow-up.

Your whole admissions process in one CRM

Capture enrolment enquiries, keep each interested family's details and take them from first contact to enrolment with a stage-by-stage board and forms built for you.

No credit card required | Cancel anytime

From first enquiry to enrolment

Pre-enrolment forms on your website and a stage-by-stage board so no family is left without an answer.

Pre-enrolment forms on your website

Create pre-registration and capture forms with custom fields. Drag components, define options and activate forms to capture leads from your website or landing pages.

Every family at its stage

Visualise the journey of each request: New, Contacted, Qualified, Proposal, Negotiation and Won. Change status with one click and keep the complete activity history.

Frequently asked questions about Edena's school CRM

Get answers about request management, capture forms, conversion pipeline and lead tracking. Convert more enquiries into enrolments.

How do I manage enrolment requests?
The CRM brings all requests together in a list with filters, search and owner assignment. You can see the source, status, date and owner of each request.
Can I customise the capture forms?
Yes, the visual editor allows you to create forms with text, email, phone, dropdown and checkbox fields. Drag components and define options according to your school's needs.
What stages does the conversion pipeline have?
The default path is New, Contacted, Qualified, Proposal, Negotiation and Won. You can change the status of each request with one click and the activity history is recorded automatically.
Is the activity history of each request recorded?
Yes, each status change, contact or action is recorded with date and time for complete tracking of each lead's journey.
Can I integrate the forms on my website?
Forms generate links that you can embed on your website, landing pages or email campaigns to capture leads directly in the CRM.
Can I record the origin of each request?
Yes, you can indicate whether the request came from web, phone, email, visit or form. This helps you optimise your acquisition channels.
Are conversion reports available?
The CRM shows acquisition metrics, conversion by stage and each owner's results, so you know what works best.
Can I assign an owner to each request?
Yes, assign each lead to a team member to distribute work and ensure personalised follow-up of each interested family.
How is CRM data protected?
All data is encrypted and complies with GDPR regulations. Only authorised staff can access request information.
Can I adapt the stages to my admissions process?
Yes. The default stages can be adapted to your school's process: you can rename or adjust them. Changing status is still one click and every move stays in the history.
What happens when a request moves to Won?
The family's details are ready to complete the student's registration. If you have the Automation module, you can set the registration to be created automatically once enrolment is confirmed.
Which plan includes the school CRM?
For schools it is a module you switch on over the base platform. For academies it is included in the Finance Pack and the Academy 360 Pack.

The office closes the month without chasing families

Invoices go out with Verifactu, attendance is recorded and each family sees it in the app. Seeing it with a school like yours takes 15 minutes.

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